Topic Reports
Real Data on What AI Knows About You
Uncover whether your core topics are correctly understood and associated with your brand across major models
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See how LLMs interpret your brand at topic level
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Create actionable GEO reports from the data
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Benchmark against 2 direct competitors
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Understand what AI knows about you over 4 models, in and outside of training data
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Get an AI knowledge Score to quantify AI understanding
How It Works
Create Reports
Make one report per topic
Let us prompt and collect
We prompt your brand in the context of the topic over 4 models, and do the same for your competitors
Make informed decisions
By seeing where you are underperforming




What Does a Topic Report Include?
AI Knowledge Score
Are LLMs aligned with your messaging?
Get a crystal-clear score that shows how well your real content matches what AI models say about you.
Content vs Perception Alignment: We compare your site’s topic graph with each LLM’s output
Competitor Benchmarking: See how you stack up against two rivals, side by side
Per-Model Breakdown: Detailed scores for ChatGPT, Gemini, Claude, and Sonar (training and grounded)
Performance Over Time: Track your Latest Score, Average Score, and trends as you optimize
AI Knowledge Map
Visualize your brand’s AI footprint
Explore a dynamic map that reveals which sub-topics LLMs connect to your brand, and where they don’t.
Interactive Network Graph: Your topic at the center with key themes branching out
Color-Coded Gaps:
Blue means you’re on par with competitors
Orange means competitors are stronger
Red means you’re significantly behind
Instant Priorities: See exactly where to focus, fast
Comparative Mention Table
Who’s getting more credit — you or your competitors?
Quantify your visibility across sub-topics with real LLM response data.
Sub-topic Mentions by Model: Know how often each brand is mentioned, topic by topic
Side-by-Side Comparison: Spot model-specific advantages your competitors have
Built-In Visual Signals: Color-coded for immediate insight and action
Sources and Synthesis
See where AI gets its facts — and how to fix what’s wrong.
Direct Source URLs: Identify which web pages LLMs are drawing from
Gap Severity Classification: Every issue is flagged as Thematic, Significant, or Critical
Seamless Action Flow: Jump straight into your GEO Action Plan with tailored fixes to boost your AI alignment
Why It Matters
Correct Misconceptions: Fix inaccurate AI understanding that could hurt your visibility
Win Back Topics: Reclaim areas where competitors are better represented by LLMs
Boost Performance Where It Counts: Focus your content and SEO on what AI actually surfaces
Stay Ahead, Not Just Present: It’s not just about showing up. It’s about showing up correctly
FAQs
Knowledge sources come from topic-level citations and reflect how AI understands your domain expertise. Commercial sources come from Brand Visibility reports and reflect where AI pulls product or brand-specific information.
Waikay captures sources used during each analysis. Updates can be daily, bi-daily, weekly or monthly depending on your preference.
Yes. Each source includes a full breakdown by LLM with total citations.
Click the source URL to review the content. You can update it directly or reach out to the site owner to make a correction.
Focus on improving content and backlinks on domains that LLMs already cite frequently in your sector. The GEO Action Plan can help turn insights into action.